Getting the Stone Island badge in isn’t daft, it’s art. 🧭
We're all going loco for the logo right now. Drake’s a fan, Liam Gallagher often opts for a head-to-toe stage get-up, and Dua Lipa paired a cargo vest with a Valentino-pink bikini just the other week.
While the pricey label was once worn by football hooligans to suggest they were anything but, it's now a badge of honour, with footie fans desperately attempting to angle the badge into photos, symbolising they aren’t to be messed with.
Now, it's spawned memes from accounts like Twitter sensation @badge_is_in, who gave us this advice: "You’ve got to have that winning mentality that when the pressure is on and you’ve only got a split second to pose, the badge has to be in.”
Hit the link in bio if you've got that winning mentality 📎
Words @kyle.macneill
