In 1969, the Stonewall Uprising was felt across Lower Manhattan. One year later, the first gay pride marches took place to commemorate its anniversary. Today, Pride is celebrated across the globe.
Yet, even though over half a century has passed since Stonewall, there is still work to be done. Over 11.3M LGBTQ+ adults live in the U.S. and 4.5% identify as Asian American or Pacific Islander. 1/5th have been diagnosed with depression and are more likely to experience unemployment and food insecurity than non-LGBTQ+ AAPI.
ADMERASIA prides ourselves in our commitment to building connections. To us, representation is essential. We celebrate diversity in all forms: languages, cultures, genders, and identities. We refuse to ignore the experiences of our loved ones, our colleagues, or our community.
ADMERASIA will continue to recognize these experiences in our work. We tell our stories. We speak our truth. Wishing everyone happiness this Pride Month and we’ll see you at the next march.
(Archival Photo from 1978 Gay Freedom Day parade)
#pride#pridemonth#happypridemonth#aapi#lgbtq#lgbt#gayasian#diversity#inclusion#representationmatters#representation#stopasianhate#asianamerican#asian#queer#advertising#celebrate
Less than 2% of visuals have Asian Americans participating in outdoor activities. They are more likely to be seen studying. This oversaturation perpetuates the model minority myth.
This Asian American Pacific Islander Heritage Month, ADMERASIA and @gettyimages have come together to inspire brands, agencies, and creatives to make inclusive visual choices by fueling the creation and circulation of imagery which is all at once powerful, reflective, and authentic in its depictions of the entire Asian American spectrum. Visit https://custom.gettyimages.com/asianamericans. Change the image, change perspectives, change lives.
Photo Credits: Getty Images / Ippei Naoi
#photography#AAPI#aapistrong#representationmatters#gettyimages#advertising#representation#senior#asianpacificamericanheritagemonth#aapihm#asianamerican#change#exercise#kayaking#outdoors
Only 4% of visuals that include Asian Americans have them doing creative hobbies. Visuals mostly depict white collar jobs and STEM.
This Asian American Pacific Islander Heritage Month, ADMERASIA and @gettyimages have come together to inspire brands, agencies, and creatives to make inclusive visual choices by fueling the creation and circulation of imagery which is all at once powerful, reflective, and authentic in its depictions of the entire Asian American spectrum. Visit https://custom.gettyimages.com/asianamericans. Change the image, change perspectives, change lives.
Photo Credits: Getty Images / Muslim Girl
#photography#AAPI#aapistrong#representationmatters#gettyimages#advertising#representation#senior#asianpacificamericanheritagemonth#aapihm#asianamerican#change#muslimgirl#stem#womeninstem
Less than 11% of visuals spotlight Asian American seniors even though they are major contributors to the workforce and home.
This Asian American Pacific Islander Heritage Month, ADMERASIA and @gettyimages have come together to inspire brands, agencies, and creatives to make inclusive visual choices by fueling the creation and circulation of imagery which is all at once powerful, reflective, and authentic in its depictions of the entire Asian American spectrum. Visit https://custom.gettyimages.com/asianamericans. Change the image, change perspectives, change lives.
Photo Credits: Getty Images / MirageC
#photography#AAPI#aapistrong#representationmatters#gettyimages#advertising#representation#senior#asianpacificamericanheritagemonth#aapihm#asianamerican#change
Shao-Jo “Shao” Lin, Art Director.
Fun & Trustworthy, & Adventurous.
“I love my work - I’m proud of all the works that I've done. I’m passionate about designing because I think it’s a way to showcase and share the values that I have with the world.”
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Isabel Ng, Creative & Experiential Coordinator.
Curious & Empathetic & Innovative.
“I’m passionate about connecting people and creating meaningful experiences. Whether that’s by telling compelling stories through my photography or the brand activations I work on, I try to keep these values at the forefront of everything I do and my interactions with others.”
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Sasha Braverman, Social Media Coordinator.
Eccentric & Outgoing & Witty.
“As long as you make the choices with yourself best in mind, everything you deserve will come. If you are open to it. Sometimes life can be that simple!”
Photo Credit: Isabel Ng @isabelng__ / isabelng.com
#AAPI#WHM#WomensHistoryMonth#InternatinalWomensDay#IWD#marketing#advertising#AsianAmerican#RepresentationMatters#womenempowerment#diversity#womeninbusiness
ZhiYuan “Yuan” Xie, Graphic Designer.
Flexible, Optimistic, & Courageous.
“When I work on my own projects, I like incorporating my cultural background in my design because that reflects who I am, that's part of my identity. As an Asian that resides in a foreign country, I need to remember my roots.”
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XiaoHwa Ng, Cultural Content Director.
Patient & Passionate & Nerdy.
“(To my younger self, I would say) ‘Listen, kid. This sh*t isn’t going to get easier. But you’re not going to look back and think it wasn’t worth it. What you’re going to regret is all the times you didn’t try. So, chin up and move forward!’”
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Monica Wang, Senior Account Executive.
“Always look at the bright side. Sounds cliché, but I benefited a lot from it. It helped me stay positive and grateful. A good mood makes doing and enjoying things easier.”
Monica's Women-Run Business Spotlight: @alimama.nyc
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Rachel Cai, Junior Media Planner.
Multidisciplinary & Observer & Detailed.
“If we measure our life by some standardized metric rather than perceive and think about our feelings carefully, we will also lose the ability to express our true selves. Therefore, I will pay attention to every detail in my life and work because it is these details that make up all our memories.”
Rachel’s Women-Run Business Spotlight: @yuesai_china
Photo credit: Isabel Ng / @isabelng__ isabelng.com
#AAPI#WHM#WomensHistoryMonth#InternatinalWomensDay#IWD#marketing#advertising#AsianAmerican#RepresentationMatters#womenempowerment#diversity#womeninbusiness
Becky Orbe, Media Specialist.
Optimistic & Ambitious & Storyteller.
"A Hamilton song goes, 'I am the one thing in life I can control.’ I’ve come to learn about the beautiful meaning behind that, which is accepting that how people treat us or react to what we do to them is beyond our control, and that’s okay. But we do have a say on the words we tell people, we can control how we treat people, and that’s what we can focus on.”
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Agnes Luo, Business Director.
Sociable & Tactful & Spontaneous.
“Don’t sweat the small stuff and be spontaneous! I believe doing what’s right and fair goes a long way in how we treat others and how we wanted to be treated.”
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Vivian Lau-Guerriero, Vice President & Production Director.
Perseverance & Patience & Optimism.
“Be genuine in all you do and must laugh once a day.”
Photo Credit: Isabel Ng (isabelng.com)
#AAPI#WHM#WomensHistoryMonth#InternatinalWomensDay#IWD#marketing#advertising#AsianAmerican#RepresentationMatters#womenempowerment#diversity#womeninbusiness