THIRTY AND THRIVING: Happy birthday @karliekloss! Let's take a moment to remember the lanky, bright-eyed, bushed-tailed teenager who was plucked from suburban St Louis and plopped into the middle of the international fashion swirl. You baked cookies and brought them to set. You sent handwritten notes after shoots. You stayed late, got the picture, never moaned once. Fifteen years ago, I appointed myself your big brother and thought I’d teach you everything about life. What I didn't expect is that I'd learn so much from you. I’ve watched you grow into a good person, a great mother, and a wonderful friend. We've had many adventures: From Paris fashion week to Machu Picchu, from Burning Man to our favorite trip—taking our kids (!) home to St. Louis. You’ve done so much in your first 30 years: I’m not sure if I’m more impressed by the Vogue covers or the scholarship camps that encourage young women to embrace careers in math, science and coding. Happy 30th, may this be your best year yet! ❤️
Some bittersweet personal/professional news: This is my last week with @YouTube. I joined in a newly created role in 2018 to launch YouTube's style vertical. (That’s me on my first day!) Last month, I celebrated my four-year Googleversary and I’m so proud of the team’s accomplishments: We launched YouTube.com/Fashion, the largest aggregate of style video content in the world; during the pandemic, we initiated Digital Fashion Weeks when it wasn't safe to travel for runway shows; we launched two #beautyfest's; we turned digital creators into bonafide fashion stars and supermodels into talk show hosts (I still miss our nightly prep calls @naomi); we ushered in an entirely new era for style on YouTube! I’m sad to leave such an incredible company. But I'm going with an immense sense of pride and gratitude for the opportunity to work with such an amazing group of talented, dedicated and awesome people ❤️🏳️🌈
#BEAUTYFEST is back, people! And it’s live and shoppable for the first time EVER. Watch all your favorite beauty gurus reveal their greatest tricks, treats and hacks TOMORROW June 16th at 4pm PST exclusively at YouTube.com/BeautyFest 💄💅