Ahead of the @ganni show in Copenhagen last week, husband-and-wife co-founders Nicolaj and Ditte Reffstrup spoke to CNN Style about the complexities of running a successful fashion label while remaining climate conscious, even admitting that they sometimes feel a little “embarrassed” to be in in the industry.
But with their sights set on securing B Corp status soon (a rigorous certification process that only the most ethical brands are able to make through), they said: “We are at least trying to do it as responsibly as possible…And we are trying to change the industry.”
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Location: Copenhagen
