CHANDON GARDEN SPRITZ SECRET GARDEN
To amplify the impact of @chandonusa newest product, Chandon Garden Spritz, we took over DC, launching the CHANDON Secret Garden pop-up event in a retail location in Georgetown. Garden Spritz takes its exceptional sparkling wine and adds a unique twist: its own bitter-orange liqueur, handcrafted with locally sourced oranges, herbs, and spices. In designing the event, we brought together a lush and ethereal world — integrating the ingredients of Garden Spritz into every (insta-worthy) visual touchpoint. The event included a spritz-inspired perfumery, a functioning CHANDON fountain, wall-to-wall floral installations, a massive 30' step and repeat, a “secret” photo both, and of course Free samples of the delicious product. We served members from the CHANDON community, with queues around the block. Undoubtedly the hottest ticket in DC!
Special thanks to our partners Pop-Up Shop @popupshopagency
📸: Isabel Ng, @isabelng__
#chandongardenspritz #experientialmarketing #admerasia
