Product seeding! @loewe's SS23 show was more horticultural than haute-couture, seeing Jonathan Anderson collaborate with bio-fashion designer @ulargui_escalona on patches of chia and catnip that continue to grow on coats, sweatshirts and shoes.
Swipe now for a look at the process, as oversized outer layers swiftly become overgrown. And - catnip and chia - that reminds us of something (last slide!)
Media from @loewe, @ulargui_escalona & @hektordugarte