@forbes

Bill Smith founded Landing which offers its members (who pay $199 a year) instant access to move-in-ready apartments with the flexibility to rent for as short as one month. Cheaper than a hotel or a corporate apartment and more predictable than an Airbnb, Landing markets itself to Millennials with the flexibility to work remotely, as well as to others (traveling nurses, empty nesters, those new to a city) who don’t want the hassle of figuring out housing and buying furniture for a temporary stay. The bulk of Landing’s $200 million revenue (2022, projected) comes from the 20%-to-50% markup that it charges over its cost of leasing apartments from owners of multi-family buildings including mega-landlords like Greystar and American Landmark. It operates in 81 markets across the country, but its biggest are fast-growing Sunbelt cities like Las Vegas, Phoenix, Austin, Atlanta, Nashville and Tampa. Read more at the link in the bio.